New Delhi: Dream11, the tile sponsor of the Indian Premier League (IPL), has claimed that it is completely an Indian brand. The sports fantasy company's statement has come out due to protests following the contract between him and BCCI over IPL-13. After becoming the title sponsor of IPL-2020, Dream11 came under criticism for Chinese investment in him.
A Dream 11 spokesperson said, “Dream 11 is a fully grown Indian brand. We take pride in stating that the entire product and technology of Dream 11 has been developed in India and is fully available to Indian sports fans.” He said that most of the investors in this are Indian and investors of Chinese origin have very little stake in the company.
The spokesperson stated, “Dream 11 is entirely in the hands of Indian, including its founder, all over 400 Indian employees and our Indian investors such as Kalari Capital, Multiple Equity. One in five investors is of Chinese origin and they have a very small share.”
As you know that, 20 Indian soldiers were martyred in the Indo-China clash in the Galvan Valley of Ladakh earlier this year. The Indian government had banned 59 Chinese mobile apps to escalate the controversy. The tone of boycotting China's goods was also outspoken. This caused a lot of pressure on the BCCI and Vivo. Chinese mobile company retreated to the title sponsorship of the IPL for this year.
After this, Dream 11 signed the league's main sponsor for 222 crores. The spokesperson was asked how excited Dream 11 is about the IPL main sponsor? He said that we was proud to be the main sponsor of the IPL.
“Indian fans were not getting live action due to covid-19, IPL will be the return of mainstream Indian cricket, making IPL the most watched tournament in India. Dream 11 is the only sports brand in IPL history to become the main sponsor of the league. For fans, the agreement with the league of India's biggest sports brand will be good news for sports fans,” the spokesperson says.
The spokesman also said that this year's IPL will break all records related to the game. He said, “Due to this lockdown, due to lack of mainstream cricket, sports fans use non-mainstream cricket leagues like Vinci Premier League, ECS etc. This trend suggests that this has increased the demand for mainstream live sports and the Dream 11 IPL could break all sports viewing records this year.” The 13th season of the IPL will be played in the United Arab Emirates (UAE) this year from 19 September to 10 November.